Our Mission
At Signal Operations Inc., our commitment to clients, sustainability, and environmentalism is at the core of everything we do.
We strive to create a better world for present and future generations by integrating environmentally responsible practices into our operations and day-to-day work.
Through innovation, education, and collaboration, we aim to reduce our environmental footprint, promote social equity, and enhance economic prosperity. Our mission is to inspire positive change, foster a culture of sustainability, and lead by example in creating a more sustainable future.
Our Vision
Our vision is to redefine bookkeeping with a fusion of innovation, sustainability, and inclusivity. We envision a future where every business, regardless of size or background, thrives through transparent and efficient financial management. Embracing the rich tapestry of diversity, we cultivate an environment where every voice is heard, valued, and respected.
Driven by our commitment to environmental stewardship, we leverage cutting-edge cloud technology to minimize our ecological footprint while maximizing accessibility and convenience for our clients. Our mission is not only to streamline financial processes but also to contribute positively to the preservation of our planet.
By championing diversity, inclusion, and sustainability, we aspire to set a new standard in the industry—one that celebrates differences, fosters collaboration and empowers businesses to flourish ethically and responsibly. Together, we're not just balancing books; we're building a brighter, more equitable future for all.
About Signal Operations and CEO, Erika Dowell
Signal Operations was created to work with businesses to streamline their bookkeeping, accounting, and payroll processes and interpret the “signals” along the way; where to save money, what areas are growing - and which are not.
Signal Operations serves a variety of clients, ranging from tech-start-ups to health and wellness clinics, and fast-service restaurants - working with other creative industries is what we do best!
Entrepreneur, Bookkeeper, Accountant, and Signal Operations CEO Erika Dowell brings a decade of experience in bookkeeping and business operations: everything from basic bookkeeping and payroll to full-cycle accounting and business coaching.
With a growth mindset & passion for supporting small businesses through their growth cycles - Erika brings cloud-based bookkeeping & accounting to the next level.
Based in Ontario, she prides herself on conquering finances in all time zones, offering services to businesses Canada-wide.
She is also a Xero Gold Partner and Eastern Canada Regional Xero Ambassador. As an Ambassador, she works directly with Xero’s team on internal needs.
“I would like to acknowledge that I reside and work in the traditional homeland of the Anishinaabe, Haudenosaunee and the Huron-Wendat peoples.”